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Social Media Optimization in SEO with example? By: Rajat Kumar | 09 February, 2023

Social Media Optimization (SMO) is the process of optimizing your online presence on social media platforms to improve the visibility and reach of your brand.

Introduction To Google Ads (AdWords) By: Rajat Kumar | 09 August, 2018

Hi everyone, in this article we are going to learn about google ads (adwords). As you all know AdWords now turn into Google Ads, Yes...

What is the Difference between SEO and PPC? By: Rajat Kumar | 25 November, 2017

Hello techies today we are making some thoughtful discussion of SEO and PPC, which is best marketing technique between SEO and PPC. In today’s world...

How to Use Open Graph Protocol Meta Tags for Social Network With Example By: Rajat Kumar | 14 May, 2017

Open Graph Protocol The social structured data tags are the way your site appears when shared via social media like Facebook and Twitter by adding...

Profitable bidding strategies or max CPC for keyword in PPC (AdWords & Bing Ads). By: Rajat Kumar | 28 February, 2017

Profitable bidding strategies or max CPC of keyword is very important factor in terms of profit margin of any product and service. Although we can...

What is ROI, ROAS and Conversion Value in digital marketing (or PPC). By: Rajat Kumar | 20 February, 2017

In this article we discuss about ROI (return on investment), ROAS (return on advertisement spend) and conversion cost value of product or service in digital...

Keywords Match Type in PPC for Google Ads & Bing Ads With Examples By: Rajat Kumar | 05 February, 2017

Hello techies welcome to the new exciting article about keywords match type in PPC for Google & Bing Ads. Before we go further let’s talk...